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8 ways to use AI in digital marketing + examples

It adds a layer of authenticity to brand messaging by connecting with trusted third-party endorsers who have spent years building organic, trusting audiences. Meltwater empowers marketers to overcome the complexities of influencer partnerships and maximize their returns through a purpose-built hub. Not only can you use AI to examine your marketing analytics, but you can also examine the performance of your competitors. The comparison can help you make decisions that keep you at the top of your game.

Nearly all AI adopters agree the tools increase qualified leads and accelerate revenue growth.



Marketing is a data-driven activity, and AI makes it easy to analyze large sets of data to identify trends, behaviors, and patterns to make informed decisions. According to a report from McKinsey, 14% of business leaders regularly use generative AI in their marketing and sales activities. Also, 88% of marketers believe they must use automation and AI to meet their customers’ expectations and stay competitive. By leveraging AI, marketers can make data-driven decisions, improve customer experience, and ultimately increase ROI. AI marketing or artificial intelligence marketing refers to using AI models to improve marketing strategies and campaigns.

Artificial intelligence Reasoning, Algorithms, Automation

These neural networks are built using interconnected nodes or “artificial neurons,” which process and propagate information through the network. Deep learning has gained significant attention and success in speech and image recognition, computer vision, and NLP. While machine learning focuses on developing algorithms that can learn and make predictions from data, deep learning takes it a step further by using deep neural networks with multiple layers of artificial neurons.

The 40 Best AI Tools in 2025 Tried & Tested

Google's AI mode will no doubt be plastered with ads soon, and traditional search is already so full of them it’s almost unbearable. Similar to Google's AI mode and Perplexity, when I ask a question, I get a summarized answer instead of a list of links. It's also more of a conversation—it remembers my previous questions and follows up in context, which makes it much easier to dig deeper into a topic without rephrasing my query each time. For answering straightforward informational questions, I think it’s a big step up from clicking through a bunch of pages to find one specific detail. While I suspect the most common use case is students cheating on homework, it’s actually a great tool for building your own knowledge on anything you’re curious about.

What is AI inferencing?

The team is also looking to see how foundation models could be implemented on their chips. The design that the team at IBM Research have created can encode 35 million phase-change memory devices per chip; in other words, models with up to 17 million parameters. While this isn’t yet at a size comparable to today’s cutting-edge generative AI models, combining several of these chips together has allowed it to tackle experiments on real AI use cases as effectively as digital chips could.

word choice Discussion versus discussions? English Language Learners Stack Exchange

For useful discussion says that you have discussed, but contains no implication as to whether this took place once or several times. (The third possibility for a useful discussion is explicit that you only discussed once). Connect and share knowledge within a single location that is structured and easy to search. 4 seems might seem like an obvious opposite, but it sounds a little silly to me. If for some reason the place where the classes are held is not called a "campus", then my next choice would be 1. My English teacher said it's not correct to use "Respected Sir" in mail or application because "Sir" itself means respected person.

AI for Business: Transforming the Corporate Landscape

Self-service tools like the data catalog allow team members to get quick answers about company data without raising tickets for the data team. “Tello’s Strategy AI helps with general project management and productivity. You can use the software to control who sees what project, and projects or tasks are marked with priority to keep the team working on the most important tasks first,” Ashbridge says.

How can AI be used in small businesses?



Motion is an AI calendar app that automatically builds your schedule, plans your day, and creates perfect to-do lists using machine learning and AI algorithms. It’s an easy-to-use AI software with no steep learning curve that can be used for simplifying the hiring process through AI automation. E 2 is an AI system developed by Open AI that generates realistic images and art from natural language prompts and descriptions.

ChatGPT Apps on Google Play

This is because Vercel will create a new project for you by default instead of forking this project, resulting in the inability to detect updates correctly. You don't need to create an account to use ChatGPT, and you can try it out with a free plan before deciding to upgrade. When you click through from our site to a retailer and buy a product or service, we may earn affiliate commissions. This helps support our work, but does not affect what we cover or how, and it does not affect the price you pay.

What Are the Differences Between Machine Learning and AI?

While these futuristic depictions represent AI, they are highly sophisticated forms of it. To create such advanced AI, foundational technologies like machine learning are essential. Artificial intelligence is the ability for computers to imitate cognitive human functions such as learning and problem-solving. Through AI, a computer system uses math and logic to simulate the reasoning that people use to learn from new information and make decisions. To be successful in nearly any industry, organizations must be able to transform their data into actionable insight.

Top 15 AI Business Use Cases in 2025 + Examples

Utilizes AI-based simulations and analysis to design and innovate sports equipment such as footwear, apparel, and gear for enhanced performance and safety. Recommending job training programs and employment opportunities based on individual skills and preferences. Providing automated responses to frequently asked questions about public services and welfare programs.

Team or player performance analysis



AI enables hyper-local forecasts, real-time storm tracking, and early warning systems that save lives and property. It’s also instrumental in modeling long-term climate trends, helping humanity understand and respond to the challenges of global warming. Using machine learning, email platforms like Gmail analyze millions of messages to detect and block spam, phishing attempts, and malicious attachments. AI analyzes your data to suggest workout plans, track progress toward goals, and alert you to potential health issues. Some advanced apps can detect arrhythmias or early signs of sleep apnea, turning your smartwatch into a powerful medical tool.

MIT researchers develop an efficient way to train more reliable AI agents Massachusetts Institute of Technology

One promising future direction Isola sees for generative AI is its use for fabrication. Instead of having a model make an image of a chair, perhaps it could generate a plan for a chair that could be produced. In text prediction, a Markov model generates the next word in a sentence by looking at the previous word or a few previous words. With this advanced AI model, scientists can draw insights from music, art, and technology to analyze data from these fields to identify hidden patterns that could spark a world of innovative possibilities for material design, research, and even music or visual art. He and his colleagues are now working on incorporating some of these particles into potential treatments for diabetes and obesity, which are two of the primary targets of the ARPA-H funded project.

High-performance computing, with much less code



Therapeutics that could be delivered using this approach include GLP-1 mimics with similar effects to copyright. Lastly, the researchers used the model to predict which LNPs could best withstand lyophilization — a freeze-drying process often used to extend the shelf-life of medicines. However, querying a model can provide deeper insights, since models can capture what data imply for an individual.

Top 20 Benefits of Artificial Intelligence AI With Examples

Additionally, the study found that supply chain and inventory management see the highest revenue increases, with more than 5% growth reported by the majority of respondents. Even further away is artificial super intelligence (ASI), or AI that far surpasses human intelligence. This lack of creativity is due to generative AI's reliance on statistical models to produce outputs based on its prompts. This means that rather than reflecting a unique artistic perspective, the AI produces content that provides the best statistical match for the prompt based on its training data.

Ethical considerations



At their core, the machine learning models that power many of the AI services we use every day are sophisticated algorithms trained on data sets to accomplish a particular task. As a result, AI is profoundly impacted by the data sets on which it is trained and can potentially reflect the biases ingrained within that data itself. This can lead AI to make decisions or generate content based on harmful stereotypes, prejudices, and outright fabrications rather than objective facts.

Best AI Writer, Image, Audio & Content Generator with ChatGPT

Importantly, they strategically select individual tasks which are most likely to improve the algorithm’s overall performance on all tasks. The power needed to train and deploy a model like OpenAI’s GPT-3 is difficult to ascertain. The pace at which companies are building new data centers means the bulk of the electricity to power them must come from fossil fuel-based power plants,” says Bashir. By 2026, the electricity consumption of data centers is expected to approach 1,050 terawatt-hours (which would bump data centers up to fifth place on the global list, between Japan and Russia). Through several rounds of additional experiments and computational analysis, the researchers identified a fragment they called F1 that appeared to have promising activity against N. They used this fragment as the basis for generating additional compounds, using two different generative AI algorithms.

Best Link in Bio Tools for Instagram



For example, if your audience tends to engage more with video content on Wednesdays at noon, this tool would suggest scheduling that type of post for that timeframe. We’ve tested many AI tools specializing in creating and managing social media content. We looked for ones that are easy to use, work well with popular sites, have lots of features, and use AI effectively. Here are the AI tools we think are great for making awesome social media content. Its personalized introductions generated from just a website URL are better than what I could write myself, making me a customer for life. The AI output saves time, money, and makes you look like a marketing pro.

Complete List of Free AI Tools and Its Limits 2025 Edition

Users can access 10+ Starter Apps with native code editing capabilities to modify code snippets right in the built-in editor [29]. Designers can now create professional designs within minutes. These user-friendly platforms help everyone from novices to experts bring their concepts to life without deep technical expertise. HyperWrite works as your personal writing partner throughout your content creation experience. The tool makes use of information from millions of scholarly articles to keep your content accurate and current [25]. Writers report they become “ten times more productive” with HyperWrite [25].

Label and analyze video with AI



Uizard’s Autodesigner works like “ChatGPT for UX/UI design” and creates complete mockups from text prompts. The free plan gives you simple features with editor access, some AI generations at reduced speeds, and one active project. Uizard’s AI click here Focus Predictor studies designs and creates attention heatmaps that show user interaction patterns with your layouts. This helps you test how well your designs work before launch. As an AI writing solution, Copy.ai caught my attention with its extensive template library and workflow automation capabilities.

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